News & Activities Details

The Darshan Institute of Management, DU, through its Marketing Club, organized BID 2 WIN, an interactive bidding-based competition designed to promote experiential learning and practical business skills among students. The event created a simulated market environment where participants applied analytical thinking, strategic decision-making, financial planning, negotiation, and bidding skills while managing limited resources. The competition progressed through elimination, qualification, and final rounds, challenging teams to evaluate product values, assess risks, formulate bidding strategies, and make timely decisions. With 93 teams registering for the elimination round, the event witnessed active student participation. The competition fostered teamwork, communication, adaptability, and business acumen while encouraging effective resource management and informed decision-making. The event concluded with the recognition and felicitation of the winning teams.